New York, NY — November 13, 2024 — Mike Petsky, a veteran investment banker with over 30 years of experience, announces the launch of his second investment bank: Woodland Park Capital Advisors, dedicated to providing hands-on M&A and strategic advisory services to mid-market, tech-enabled companies in the Advertising, Marketing, Media, eCommerce, and Business Service sectors. The firm specializes in serving entrepreneurled and private equity-backed companies often overlooked by larger institutions, offering highly personalized and insightful advisory services.

Woodland Park Capital Advisors is committed to delivering bespoke M&A and capital raising strategies tailored to the unique needs of companies operating in technology-driven markets. Leveraging Petsky’s extensive background in investment banking and strategic consulting, the firm brings deep expertise to support growth and maximize value for midmarket clients.

“Woodland Park Capital Advisors was founded to offer entrepreneur-led businesses the level of attention, insight, and expertise they deserve but don’t often receive from larger banks,” said Mike Petsky, Founder and Managing Partner. “Our team is committed to championing these businesses, helping them achieve strategic success and realize their full potential.”

Petsky previously co-founded Petsky Prunier, recognized by Bloomberg for several consecutive years as the leading investment bank for mid-market advertising, marketing, and media companies. After selling the firm to Canaccord Genuity in 2019, he served as a Managing Director there for five years. He also co-founded Winterberry Group, a leading strategic consultancy at the intersection of marketing, technology, and data. Earlier in his career, he held a senior role at investment bank Gruppo, Levey & Co. and founded competitive intelligence and industry research firm Information Authorities.

About Woodland Park Capital Advisors

Woodland Park Capital Advisors provides M&A and strategic advisory services to techenabled companies in Advertising, Marketing, Media, eCommerce, and Business Services. Founded by Mike Petsky, the firm combines boutique, client-centered service with deep sector knowledge, dedicated to helping mid-market businesses thrive.